Imagine it’s Monday morning and your inbox is overflowing. Amid the sea of emails, one […]
Category: Digital Marketing
What is digital asset management and how can it help you?
DAMs are software programs that store, organize and enable the more efficient use of an […]
Next-level content creation for the auto industry
“We have one piece of the puzzle people are looking for in the area of […]
AI-powered martech news and releases: June 13
Was the text in the ad AI-generated or did it require a human to create […]
Oracle says goodbye to the adtech business
With one line in an earnings call on Tuesday full of positive talk around cloud […]
AI is a game changer, but not generative AI
The generative AI arms race may be over before most people know it’s begun. Take […]
4 tips to build customer loyalty with email
Sales is anything but a numbers game. Sending templated emails in bulk might get you […]
How to bridge the gap between creative marketers and marketing analysts
Data-driven marketing organizations must create a conduit of information between their data teams and creative […]
How Verizon puts its business customers at the center
Pega solutions like Customer Decision Hub, Knowledge Buddy and Blueprint are aimed primarily at large […]
Is the digital marketing grass really greener in walled gardens?
As spring blossoms into summer, it feels like an apt time to address “walled gardens” […]