As a senior leader, one of your core responsibilities is pushing your team’s operational maturity […]
Category: Digital Marketing
What HubSpot’s LinkedIn integration means for the future of sales and marketing
HubSpot’s LinkedIn integration boosts sales efficiency with real-time data sync but presents new challenges for […]
3 traits of an effective marketing CRM product owner
Your company just bought a shiny new CRM. Great! Now, who drives it? Effective customer […]
Are you selling me a real Prada bag or a fake?
As anyone who has walked the length of New York’s Canal Street will know, fake […]
AI-powered martech news and releases: June 20
One of OpenAI’s founders has a new company dedicated to solving a problem that doesn’t […]
Marketo experts share tips for successful MAP implementations
Implementing a marketing automation platform (MAP) like Adobe Marketo Engage requires a clear vision by […]
How to create high-performing email campaigns
Imagine it’s Monday morning and your inbox is overflowing. Amid the sea of emails, one […]
What is digital asset management and how can it help you?
DAMs are software programs that store, organize and enable the more efficient use of an […]
Next-level content creation for the auto industry
“We have one piece of the puzzle people are looking for in the area of […]
AI-powered martech news and releases: June 13
Was the text in the ad AI-generated or did it require a human to create […]